Privacy Policy

Who We Are

Diamondheart Striking & Grappling (“Diamondheart,” “we,” “us”) operates a martial arts gym at 67 Ingraham St, Brooklyn, NY 11237 and the website teamdiamondheart.com.

Information We Collect

When you fill out our free trial or contact forms, we collect:

• Name
• Email address
• Phone number
• Program interest

This information is submitted through our gym management platform. We do not collect payment information through this website.

How We Use Your Information

We use your information to:

• Respond to your inquiries and schedule your free trial
• Communicate about classes, schedules, and gym updates
• Process membership registrations through our gym management platform

Third-Party Services

We use third-party services to operate this website and manage our gym. These include:

• Our gym management platform for lead capture and membership processing
• Our hosting provider for serving this website
• Embedded maps on our contact page for directions to the gym
• Google Analytics and Google Ads for website analytics and advertising audience building
• Meta (Facebook/Instagram) Pixel and Conversions API for advertising audience building

These services may process data (such as IP addresses, browser information, and on-site activity) as part of their normal operation. Each service is governed by its own privacy policy.

Cookies and Tracking

We use the following tracking technologies on this website:

• Google Analytics— to understand how visitors use our site (pages visited, traffic sources, general usage patterns) and to collect demographic information such as age, gender, and interests via Google Signals.
• Google Ads— to build remarketing audiences and track conversions from advertising campaigns. This may use cookies to serve relevant ads on Google services.
• Meta Pixel— to build advertising audiences and track conversions on Facebook and Instagram. This collects information about your browsing activity on our site.
• Meta Conversions API— to send event data (such as page visits and form interactions) from our server to Meta for improved advertising measurement. This may include hashed identifiers, IP address, and browser information.

These tools help us understand site usage and reach people who may be interested in our programs. You can opt out of personalized advertising by adjusting your settings in Google Ads Settings and Facebook Ad Preferences. Embedded third-party services (such as maps and forms) may also set their own cookies as part of their normal operation.

Data Sharing

We do not sell or rent your personal information. We share limited data with Google and Meta as described above for analytics and advertising purposes. This data is used to measure site performance and build advertising audiences, not to identify you personally.

Your Rights

You may request access to, correction of, or deletion of your personal information by contacting us at the email below.

Contact

For privacy-related questions, contact us at Physicalculturecollective@gmail.com or call (718) 662-6108.